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Old media, new strategy: Sell out to readers
Apr 3, 2008 4:14
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Ok, so maybe the title doesn’t seem so radical. Newspapers have always been sold to readers, right?
Take a look at what the free newspaper Amsterdam Weekly is doing. Facing financial challenges, like most print media businesses do these days, they decided a radical approach: Sell out – to the readers.
So, each page of the forthcoming [...]
Newspaper 2.0, finally?
Feb 28, 2008 6:38
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After a very quick look at BBC’s new homepage, I’d say they just made a bold move in the right direction, compared to NYT, who everyone else seems to think are the cutting edge of newspaper 2.0. NYT does have a members-only MyTimes page, tugged away safely here, but BBC goes all-in transforming their [...]